FirstBank & Verve Launch Nationwide Free Debit Card Flash Promo — Good Life Rewards Extended
What the Flash Promo offers
Beginning in early October 2025, FirstBank and Verve announced a nationwide Flash Promo that allows eligible customers to receive a free Verve debit card at participating FirstBank branches. Key details:
- Eligibility: Customers whose ATM/debit cards have expired (check your account/card status at your branch).
- Daily limit: 131 customers per day nationwide will be served on a first-come, first-served basis.
- Promo period: The Flash Promo runs for a limited period — customers should visit their branch early to claim their free card.
- Card brand: Verve debit cards issued under the promotion provide access to Verve's payment network, usable at ATMs, POS terminals and for online payments.
Good Life promo — cashback & prize draws
Alongside free card issuance, FirstBank and Verve extended the Good Life promotional campaign through 30 November 2025. Highlights include:
- 10% cashback at selected merchants (restaurants, entertainment and select app stores) on specified promo days.
- 10% cashback on Google Play purchases during the promotional window (available any day of the week while the promo is active).
- Chance to win up to ₦1,000,000 — card transactions (ATM, POS, online) may automatically enter cardholders into prize draws.
Why this matters
The promo is notable for several reasons:
- Reduced friction: Customers with expired cards regain card access without paying re-issuance fees.
- Incentivised digital spend: Cashback and prize draws encourage the migration from cash to card and digital payments.
- Financial inclusion: Easier issuance helps more Nigerians access formal payment rails.
- Competitive positioning: Value-added promos help banks strengthen customer loyalty and drive card usage.
Practical tips — how to claim and make the most of the promo
- Confirm eligibility: The free card issuance is aimed at account holders with expired cards — check with your branch on eligibility and required documents (valid ID, account details, BVN may be required).
- Arrive early: Since the offer is limited to 131 customers per day, be prepared to get to your branch early in the day to avoid missing out.
- Activate & use: After receiving your Verve card, activate it promptly and use it for qualifying transactions to capture cashback and prize-draw entries.
- Keep receipts & track: Save transaction confirmations when claiming cashback or verifying draw entries; contact the bank if cashback fails to appear.
- Read the fine print: Cashback caps, excluded merchants, minimum transaction values and draw rules can affect your eligibility — check official promo terms.
How this compares to offers from other banks
Many Nigerian banks use fee waivers and reward programmes to attract customers. Examples of common competitive moves include:
- Issuing free debit or lifestyle cards to new customers or during targeted campaigns.
- Cashback partnerships with merchants and apps.
- Prize draws tied to card usage to drive activation and spend.
FirstBank’s combined approach — free card issuance plus a time-limited cashback and prize promo — is competitive and follows a broader industry trend of rewarding digital payments to accelerate cashless adoption.
Possible customer caveats
While the promo is attractive, customers should be aware of typical service caveats:
- Branch service quality and wait times can vary — bring all required documents and be patient.
- Free issuance applies only to eligible expired cards — not to lost/stolen card replacements (unless specified by the bank).
- Promo availability and precise dates may change — always verify directly with FirstBank’s official channels.
Where to get official details
For the definitive terms, participating branch lists and full promo mechanics, visit FirstBank’s official website or contact your branch. You can also check Verve’s official channels for information about card features and merchant partnerships.
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