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Adsterra and Monitag (PropellerAds) Direct Link – Which is the Best to Use in 2025

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By CredReviews
Adsterra and PropellerAds Direct Link – Honest Review & Comparison

This review is based on a real-world test using similar content and traffic sources to compare direct-link monetization on both networks.

Quick Overview

When it comes to monetizing traffic with direct links, two names dominate conversations: Adsterra and PropellerAds. We ran a straightforward test—publishing comparable posts and attaching each network’s direct link—to see which one pays better.

Key finding: In our test, Adsterra’s direct link outperformed PropellerAds with noticeably higher CPMs and more consistent revenue from Tier 1 countries.

My Experience with Adsterra Direct Link

Adding the Adsterra direct link to a new post yielded encouraging earnings right away. Tier 1 GEOs (United States, United Kingdom, Canada, etc.) generated strong results—even single impressions showed meaningful value in the dashboard.

Highlights

  • Competitive CPMs for Tier 1 traffic
  • Beginner-friendly dashboard with near real-time stats
  • Multiple payouts: PayPal, WebMoney, Bitcoin, Paxum, bank transfer

What to watch

  • Use careful frequency caps; aggressive formats can hurt UX
  • Keep links clearly labeled to maintain trust and CTR

My Experience with PropellerAds Direct Link

Repeating the same process with PropellerAds produced lower earnings, even with Tier 1 traffic. eCPMs felt inconsistent, and the per-impression value was often negligible compared to Adsterra.

Where it can work

  • Push/in-page push audiences
  • Tier 2/3 GEOs in certain niches
  • High-volume campaigns that tolerate experimentation

Limitations noticed

  • Underwhelming direct-link CPMs for Tier 1 traffic
  • Earnings variability across days and placements

Adsterra vs PropellerAds – Side-by-Side Comparison

Feature / Metric Adsterra Direct Link PropellerAds Direct Link
Earnings (Tier 1) High CPM, solid payout per impression Low to inconsistent CPM in our test
Ease of Use Simple dashboard, fast setup Easy setup, fewer granular insights
Payment Methods PayPal, WebMoney, BTC, Paxum, Bank PayPal, WebMoney, Skrill, Crypto
Ad Formats Direct links, popunders, banners, push Direct links, popunders, push, interstitials
Best For High-quality Tier 1 traffic, affiliates Push audiences, Tier 2/3 GEOs

Pros & Cons

Adsterra – Pros

  • Stronger Tier 1 CPMs
  • Diverse payout options and flexible thresholds
  • Consistent reporting and stability

Adsterra – Cons

  • Some formats (e.g., popunders) can annoy users if overused

PropellerAds – Pros

  • Wide format range, especially push/in-page push
  • Accessible onboarding for beginners

PropellerAds – Cons

  • Direct-link monetization underperformed for Tier 1 in our test
  • eCPM variability can complicate planning

Optimization Tips for Higher Earnings

  1. Segment by GEO: Serve different offers/links to Tier 1 vs Tier 2/3 audiences.
  2. Placement matters: Put direct links near intent-rich content (guides, tools, downloads).
  3. Cap frequency: Avoid intrusive experiences that hurt session depth and CTR.
  4. A/B test: Rotate link text, anchors, and adjacent CTAs weekly.
  5. Measure beyond clicks: Watch time on page, bounce rate, and exit pages to protect UX.

Disclosure: Results vary by niche, device mix, and traffic quality. Always test both networks on your own traffic.

Final Verdict

Based on multiple runs of the same test, Adsterra’s direct link consistently produced better earnings than PropellerAds for Tier 1 traffic. If your audience skews Tier 1, Adsterra is the safer bet. If you monetize push audiences or Tier 2/3 GEOs, PropellerAds can still be worth testing.

Have you tested both? Share your results in the comments. For more honest reviews and monetization tips, visit CredReviews.com.

Frequently Asked Questions

Which pays more for Tier 1 traffic?

In our hands-on test, Adsterra delivered higher CPMs and more reliable revenue for Tier 1 audiences than PropellerAds direct links.

Should beginners start with direct links?

Yes—direct links are quick to deploy. Then expand to in-page push, banners, and interstitials as you learn what your audience tolerates.

What about payment methods and thresholds?

Both networks support several options (PayPal, WebMoney, crypto, etc.). Check your dashboard for current thresholds and fees before scaling.

Author’s Note

This review reflects my experience and data from test posts during the same period and traffic mix. Your performance may differ based on niche, GEO, and placement strategy.


📌 Disclaimer Notice

The content on this blog is provided for informational and suggestion purposes only. We do not claim ownership of third-party resources or external content linked here. If you believe that any post should be taken down, kindly contact us via email at credreviewsblog@gmail.com .

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